posted by chris.
Everyone's talking about it.
Web 2.0
By now you're probably thinking, 'What the hell is web 2.0 anyway?'
Well, it's your average online website experience, but on steroids.
Web 2.0 is the final collaboration of new emerging technologies and social thought from web-developers and system architects.
It's like strapping a whole community to your business, and enabling user-driven content, wrapped in with technologies such as flash and AJAX to provide media-rich, seamless experiences.
You will notice a surge in traffic, you will notice a surge in conversions.
And the bottom line is, if you're not 2.0 you're about to become a dinosaur.
According to eMarketer ;
A Melcrum study of communications at large firms found more than 40% are using podcasts and social networks, or say they are planning to do so.
It appears that only 8% of the Fortune 500, and 4% of the Global 1000 were using public blogs in 2005.
Public blogging has been measured at 5.8% for the Fortune 500 (29 firms) in 2005.
Assuming the Fortune 500 feature in the Global 1000, that would leave 40 companies blogging of the Fortune 500 in the top-half of the study.